Steeler Yachts is pleased to announce a new strategic sales and marketing partnership with HMY Yacht Sales. Through this premium partnership, HMY will represent Steeler Yachts across North America, Central America, and the Caribbean, supported by sales offices throughout Florida and the Northeastern United States. As part of the collaboration, Marc Welch has been appointed as dedicated Brand Manager for Steeler Yachts within the HMY organization.
The partnership combines Steeler’s Dutch custom-build craftsmanship and engineering with HMY’s strong sales network and market expertise. Together, both teams aim to grow brand awareness and deliver a seamless client experience from first introduction through delivery, supporting Steeler Yachts’ continued international expansion with best-in-class premium partners.
